rev Mar.08.20

A successful product is a product that:

  • Solves a real customer's problem
  • Solves one of the primary customer's problems
  • Solves a problem that will exist (and will remain primary problem) by the time it is delivered
  • Easily pluggable in the existing customer's infrastructure
  • Cost of adopting the product should be smaller (ideally: drastically lower) than the benefits that customer will get